In today’s fast-paced world, it’s essential for a pharmacy business of any size to keep up with the latest digital marketing trends to remain competitive and attract new customers. Digital Marketing has become a crucial tool for pharmacies in recent years, providing numerous advantages and benefits and over traditional marketing methods. In this article, we …
In a competitive market like the healthcare industry, where you compete against other healthcare providers and practices for the same patients, it’s vital to improve the visibility of your practice’s website so you can attract more local patients. To get a place on page one of Google and other search engines, SEO needs to be …
Dental SEO (Search Engine Optimisation) is a powerful digital marketing strategy that can help dental practices improve their online visibility and drive organic traffic to their website. These dramatic benefits can help you attract new patients. As more local people in the same area as your office discover your dental practice online and visit your …
In recent years, Artificial Intelligence (AI) has gained enormous popularity across a number of industries, transforming and improving their efficiency and workflows. AI in the pharma industry has revolutionised and improved productivity and safety dramatically. In this blog, we will discuss how the pharmacy industry will be transformed by artificial intelligence. AI In the Pharma …
When you use social media for a pharmacy or pharmaceutical business, this gives you the opportunity to widen your target market reach and get real-time contact with your customers. A strong social media strategy will build relationships with healthcare providers and individuals seeking healthcare advice. Though the use of social media in regulated industries such …
As online searches become the primary way that people look for products and services, having a strong online presence is essential for businesses of all sizes. In addition to retail business, service providers such as healthcare practitioners also need to keep up with the digital revolution. As a dentist, your top priority is treating your …
Technology propels the modern world, and one place that it can greatly benefit patient safety and health is in the pharmacy industry. To keep up, the future of the pharma industry will need to implement the latest and greatest technology for the pharmaceutical industry to boost efficiency, create quality medicines, and provide better patient experiences. …
Digital marketing for the healthcare sector is just as important as any other business. Whether your run an online pharmacy business or have a brick-and-mortar pharmacy business, you need marketing strategies by following this Pharma Digital Marketing Guide. Here are our top tips on how to use digital marketing to build your pharmacy brand. Digital …
Blockchain is a recent technology that is taking the pharmaceutical sector by storm. Blockchain is a digital ledger technology that provides greater transparency, security, and accountability within the industry to prevent poor medical practices (such as over-prescribing) and counterfeit medications from entering the supply chain. In this article, we’ll examine how blockchain technology in pharmacy …
Recently, there has been a lot of buzz around the benefits of using ‘dark mode’ in the world of website design. Many websites have already introduced or plan to introduce a dark mode toggle switch or are switching over to more elegant and minimalistic dark mode designs. You may have noticed that a lot more …